B First Marketing Agency

Email Marketing

Email campaigns built to turn your list into revenue, not unsubscribes.

B First Marketing Solutions plans, writes, and automates email programs that nurture leads, win back quiet customers, and keep your business top of mind in Calgary.

1

The channel you actually own

Social platforms change their rules and ad costs keep climbing, but your email list belongs to you. Done well, email is the highest-return channel most businesses have — it stays in front of people who already raised their hand, follows up while you are busy, and turns one-time buyers into repeat customers.

What's included

Email strategy

A plan mapped to your customer journey — what gets sent, to whom, and when, so every send has a purpose.

Automated flows

Welcome sequences, lead nurture, enquiry follow-up, and win-back campaigns that run without you.

Campaign writing

Newsletters and promotions written to get opened, read, and clicked — in your voice, not template filler.

List growth

Lead magnets, signup forms, and landing pages that grow a list of people who actually want to hear from you.

Segmentation

The right message to the right people, so relevance goes up and unsubscribes go down.

Testing & reporting

Subject-line and offer testing, plus clear reporting on opens, clicks, and revenue — not vanity metrics.

How we work

  1. Audit. We review your list, current emails, and deliverability to find the quickest wins.
  2. Plan. We map the flows and campaigns that match how your customers actually buy.
  3. Build. We write, design, and set up your automations and templates.
  4. Launch. We test, send, and make sure everything lands in the inbox.
  5. Optimize. We track results and keep improving subject lines, offers, and timing.

Who it's for

Built for Calgary businesses sitting on an unused list

If you have collected contacts but never put them to work, email is the fastest revenue you are not yet earning. These are the businesses we help most.

✓
Service businessesLeads that enquired once and went quiet.
✓
B2B teamsLong sales cycles that need consistent follow-up.
✓
Local brandsRepeat business without paying for every click.
✓
Growing companiesReady to automate follow-up instead of doing it by hand.

Frequently asked questions

How big does my list need to be?

Smaller than you think. A few hundred engaged subscribers often outperforms thousands of cold ones. If your list is small, we build growth into the plan from day one.

Which email platform do you work with?

We work with the major platforms — Mailchimp, Klaviyo, Brevo, HubSpot and others. If you do not have one yet, we will recommend the best fit for your size and goals.

How often will you email my customers?

Enough to stay top of mind, never enough to burn the list. We set a cadence based on your audience and adjust from the data.

Is this compliant with Canadian anti-spam law?

Yes. We build every list and campaign to follow CASL — proper consent, clear identification, and easy unsubscribe on every send.

Ready to turn your list into revenue?

Let's map the emails and automations that will move the needle for your business.

Book a free consultation